Aspiring to be an art dealer? Eric Smith, CEO of Redwood Media Group gives us the scoop on how to be the next best art dealer. “So, you’ve decided to become an art dealer. What’s next? Well, let me tell you, it takes a lot of hard work, long hours, and knowledge to make it as a professional, but if…
It happened again. An artist wrote to me about a project she was offered, excited by the opportunity. She wasn’t going to be paid, mind you, but it would be “good exposure.” Ah good exposure! The two words that should make every artist cringe. I get it. Trust me, I still do things for good exposure. And I find it…
Here are a few of the ways that I’ve found artists price their work: By being so traumatized by the very question of pricing that you decide to wait for posthumous fame and hide your work – lest anyone ask the price. By having angst about it until, fortified by chardonnay, you finally decide on a number. Any number. Just…
Emerging artists with little sales and exhibition experience often struggle to find doors that will open. It’s difficult to break into the art business! In a recent interview with art superstar William Wegman, I asked him how he was able to get into an art gallery when he started out? He said, “Other artists recommended me to their galleries. I…
–By Peri Schwartz Back in 1999, when I was 25 years into my career, a good friend came to visit me at my studio. I complained bitterly to her about my lack of success in the art world. I’d experienced some success with commercial galleries, but I wasn’t getting the level of recognition I wanted, and I was disappointed and…
An artist recently spoke with me about her work. She tearfully admitted that she’d been too busy to create new work of any substance. She was afraid. Afraid she won’t be able to connect with the muse again. Afraid she’d made a choice to have a family, a proper job, and now that part of herself; that wonderful, wild artist…
As she wiped away the tears, the artist told me her story. She’d applied for a project that was a perfect match for her work. She had all the right qualifications. She was certain that she’d get it. She even started to make plans for moving forward. But then she wasn’t chosen! It left her stunned, questioning herself and her talent. It…
Has anyone ever told you that your creative work sucks? If not, just wait. It’ll happen. And when it does, avoid the urge to hide in a hole. Instead, consider it a rite of passage. I’ve been told several times over my career that I’m not a good writer. And my photographs have been dismissed as well. Like most artists,…
In business school, they talk about The 6 Stages of Entrepreneurship. But in art school, they don’t even use the word entrepreneur. They should. Artists are entrepreneurs. That’s the truth. And it’s the difference between the old economy and the new. But artists have always been entrepreneurs; they’ve had to be. Though instead of The 6 Stages of Entrepreneurship, I…
