FrameWorks is a diversified, woman-owned commercial framing company and art gallery with a longtime retail presence in Miami and a national footprint in the commercial...
Marketing framing services through daily-deal companies is not for every business, but for those that are thinking about giving it a try, here are a...
Framers are always looking for ways to increase profits. They’ll try just about any advertising idea, even having their logo emblazoned on placemats at the...
By Paul Cascio Business owners in the framing industry use a variety of creative methods and expend a considerable amount of time, money and attention...
By Paul Cascio,The Guerrilla Framer When I first joined the framing business more than 25 years ago, I had to advertise in the Yellow Pages...
By Eric Jarmann As framers, our framing design habits tend to be influenced by various trends that crop up in the world of art and...
Wanted: A marketing event that pays for itself, generates positive, free publicity for a business, and builds name recognition, all while supporting the local arts...
Ordering my usual grande non-fat, no whip mocha at Starbucks this morning got me thinking. Starbucks has built a powerful brand selling a very familiar...
How many times have we heard the most famous phrase in business “The customer is always right”? Knowing it is one thing, but believing it...