Archives

The Artist’s Space

Find the perfect studio to maximize your creative output. by Bethany Murray “Where do you work?” Artists don’t always have a clear answer to this often-asked question. A studio is not just a place of business; it’s a home, a lifestyle and a creative environment. Yet many artists, consumed with supporting their work, fail to evaluate where they work best. Lennie…

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DECOR Expo Atlanta: A Design-World Mainstay Returns to Atlanta

By Christine Schrum If you’ve been in the framing industry for some time, you’ve no doubt heard of or attended DECOR Expo Atlanta. A moulding-world mainstay for decades, the annual event was legendary for its exhibitions, education, special events and, of course, the mingling and connecting with peers. Two years ago, Redwood Media Group CEO Eric Smith acquired DECOR Expo…

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Framed in Hope: Framers & Artists Supporting Charities

By Linnea Jessup Whether saving the environment or reaching out to individuals at home and abroad, art-industry partners support their communities through acts of kindness, financial assistance and a focus on better environments for all. These donations represent a year-round commitment for many of these professionals. They resolve to improve the world and individual living conditions in many ways, partnering…

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Critical Coverage: Why Should Schedule Annual Reviews with an Insurance Agent

By Paul Kotnour, Chartered Life Underwriter & Chartered Financial Consultant Like other business owners, framers often concentrate on making a profit and give less attention to the more mundane details of accounting, legal matters and insurance. However, these issues are essential for the total success and profitability of a business. Review these areas as you design your insurance program. Liability…

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The Guerrilla Framer: The Power of a Phone Call in Turning Prospects into Customers

By Paul Cascio Business owners in the framing industry use a variety of creative methods and expend a considerable amount of time, money and attention to generate sales leads. In addition to traditional advertising media, today’s businesses introduce themselves to prospective customers through websites, email and social networking. And well they should, because creating awareness for your brand lies at…

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Newsmakers: Fama Art Returns to BolognaFiere in March 2015

A multiyear agreement seals the return of the premier event for the world’s top frame manufacturers and their creations, blending technology and use of materials with a keen eye for design and quality. FamaArt, the trade show organized in partnership with FAMA Europe, the European consortium of picture-frame manufacturers, will take place at BolognaFiere in Italy from March 6 through…

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